Full-funnel e-commerce marketing and consulting for ambitious D2C brands

Do you have a product manufactured or in the process of being developed, but need help with any (or all) of the steps that come next?

Gianna Herrera of Everscale provides an expert approach to get your product and brand to market quickly and profitably – even in the most saturated of spaces.

LET’S TALK

CLIENTS
FEATURED IN:

Client Success Stories

SolBrush

Sold over $2M+ of their first product within just months of initial launch

Living Ratio

Sold over $10,000 of new product in 24 hours and hit over 1M+ in annual revenue

Oakcha

Launched a new fragrance that went viral with over 3,500 five-star reviews

PRODUCT PORTFOLIO

CLICK HERE FOR MORE VIDEOS

MY TRACK
RECORD:

PRODUCT
LAUNCHES

LIFESTYLE
BRANDS

$35 million

GENERATED
REVENUE

100+

SATISFIED
CLIENTS

Hi, I’m Gianna Herrera

PRODUCT LAUNCH STRATEGIST, DESIGNER, MARKETER, CONSULTANT, ETC.

You're probably here for one of two reasons:

1. You have a new brand / product you want to launch online but need help with the next steps

2. You have a successful product and are looking to upgrade your branding and/or marketing to scale up and increase sales

Either way, you're in the right place.

Do you know the 3 key components every million-dollar ecomm business has in common that makes them so incredibly successful?

They're probably not what you think.

After years of working in D2C product spaces, I've perfected a formulaic process for launching a product online based on these 3 crucial foundations, combined with extensive research into the top earning brands within your category.

I have hands-on experience working through every single step of the process, including (but not limited to):

• Product development / formulation
• US & Chinese manufacturing, sourcing, & supply chains
• Full-funnel marketing strategy
• Branding & packaging design
• Direct response copywriting
• Website & landing page development / CRO
• Media buying / paid ads

If you're ready to work with a partner who has helped launch massively profitable online brands and can boost your product's ability to succeed in the market, click below.
‍

BOOK a free CALL

Portrait of ecommerce specialist and product launch expert Gina Herrera working

Love Letters

Living Ratio Cacao Calm supplement powder pouch design portfolio piece by Gina Herrera

"Gina is the best of both worlds; a deeply creative person with acute attention to detail and incredible marketing experience. Her management & design skillsets were beyond essential to our most important product launch ever. The process was seamless & low-commitment on our end, and our partnership with Gina resulted in luxurious, agency-quality results."

JONATHAN PANTALIS

LIVING RATIO

Looky Lou mailer box unboxing experience portfolio piece by Gina Herrera

"Gina is absolutely an expert at what she does. She was exactly what I was looking for to elevate my brand. She was super on-time, super on top things and made some great connections for me. Her work, guidance, and coaching was invaluable. I would highly, highly suggest working with Gina and I will be collaborating with her in the near future."

KAITLYN T.

THE LOOKY LOU

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ECOMMERCE MARKETING TIPS

@THEWELLNESSHATCHERY